Getting Connected To Customers Shouldn't
Be So Hard!
Making a return on your investment seems impossible. TV Ads, Fly By Night Marketers and Magazines never work.
All these things just leave you feeling like you’re rolling the dice in Vegas…
But no business should have to take a chance on their marketing.
Our team understands how to navigate the digital technology world
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Our clients come first. Unmatched SEO results nationwide.
Voted top rated sEO company of 2019 by consumers.
Give your firm new potential
The internet has changed every business forever. It’s allowed companies to reach an audience that isn’t just in their own area. The internet has taken geography out of the equations for many industries.
The legal world has been affected heavily when it comes to the new age of customer acquisition. Digital marketing has become an integral part of law firm marketing. It seems like the legal world along with the medical field have been rather late to the digital party. However, more and more firms are warming up to embracing the internet as time goes by. The legal business is very cutthroat and for that reason it’s important to give yourself a leg up over the competition wherever you can. Online marketing for law firms can be extremely powerful and increase sales by hundreds of thousands every month if done correctly.
The Mr and Mrs Leads marketing team has put together a list of strategies below that we like to use for our clients. It doesn’t matter which legal field you operate in, these tactics will play a major role in your online presence.
The internet as a whole is obviously a very large platform and for that reason, your firm being visible to your target audience is key.
get found with a powerful Law Firm Marketing Company
We know your industry. we know search engine optimization. results proven.
Proper SEO is the success point for any website
Search engine optimization (SEO) is the foundation of a successful online presence. If your firm comes to Mr and Mrs Leads for marketing help this is the first thing that our team will look at. It’s our belief that SEO is a must. We need to make sure that your website is what customers see when they’re seeking services in your area. The majority of consumers now use a search engine to find services or products they desire. Not only will it boost your sales but it’ll put you ahead of your competition. We understand that SEO can be a daunting undertaking for many law firms and that’s why we like to meet so we can walk through it together. Whether we meet in person or we set a time to meet on a video call. Our team wants to be able to walk you through the steps we’d take to help you dominate your competition online.
Let’s talk about a couple different SEO strategies that we’ll cover at our meeting: keywords and content.
SEO strategies don’t change across industries. We use the same tactics for law firms that we would use for a plumbing company. When we’re conducting keyword research we’re looking for words or phrases that get searched frequently, are geospecific and in your legal expertise. Keywords are the most fundamental aspect of SEO and this is what allows you to rank for what’s being searched. For example, if you’re specialty is in family law then we might choose a keyword like family law marketing.
Website Content is a big factor for SEO success
The content that gets put on your website is absolutely critical to your SEO success. Most websites you see don’t meet the content requirement that we have here at Mr and Mrs Leads and it sets our clients apart from their competition. Think about Wikipedia for a second. They’re the authority in search engines when you search for a person or place. Why? Because they have more content on their website than anybody else. Content is king. Not only will it help you rank higher but it will show your clients what your firm is all about. If you don’t have the information on your site that your website visitors are looking for then chances are you won’t get their call, your competitor will.
At Mr and Mrs Leads, we have the utmost confidence in our ability to deliver on law firm SEO services. We’ve worked with many law firms over the years and it’s helped us build a great reputation as a law firm marketing authority.
Another digital marketing tool that we like to use for law firms is pay per click. Pay per click is a broad term that we use for paid advertising. Google Ads and Facebook Ads are both considered pay per click strategies. These methods can be highly effective but we usually only recommend them to our clients after we’ve set up an effective SEO strategy. Pay per click campaigns can be highly effective for both small law firm marketing as well larger firms.
Our team also likes to communicate with our legal clients on strategies that can be put in place to bring more Google reviews. Reviews are important for setting yourself apart from the competitors. For many customers it’s usually the determining factor for who gets their call. We have a couple strategies that we like to recommend to our customers.