Local Service Ads That Actually Deliver For Your Business
At Mr. & Mrs. Leads, we specialize in one thing: driving top-quality leads to local service businesses. If you’re ready to dominate your market, fill your schedule, and stop wasting time on marketing that doesn’t work, Local Service Ads (LSAs) are your secret weapon—and we’re the experts to make them work for you.
We’ve helped countless local businesses like plumbers, HVAC contractors, electricians, roofers, and more maximize their ROI with targeted Local Service Ads. If you’re tired of competing for attention and want to be at the top of Google searches, it’s time to let the pros handle your LSAs.

What Are Local Service Ads?
Local Service Ads are Google’s pay-per-lead advertising platform designed specifically for businesses like yours. They put your company right at the top of search results with a clear “Google Guaranteed” badge, making it easier than ever for customers to trust and choose you.
Instead of paying for clicks, you only pay for leads, calls and messages from potential customers in your area. With LSAs, you’ll get:
Prime Placement
Your business appears above regular PPC ads and organic search results.
Trust Factor
Customers see your Google Guaranteed badge, boosting credibility and increasing calls.
Pay-Per-Lead Pricing
No wasted budget on clicks that don’t convert, only pay for real leads.
Why Choose Mr. & Mrs. Leads For Local Service Ads?
Running Local Service Ads isn’t just about turning them on and hoping for the best. It’s about strategic optimization, ongoing management, and fine-tuning every aspect to drive the best results. That’s where we shine.
Here’s how we’ll make your Local Service Ads a success:
Expert Account Setup
Getting started with LSAs can be overwhelming. From verifying your business to setting up your service area, it’s a detailed process that many businesses get wrong. We handle:
- Business profile setup and verification
- Selection of services and service areas
- Profile optimization to ensure maximum visibility

Maximize Google Guarantee
The Google Guarantee badge is a game-changer for trust, but you need to meet all of Google’s requirements to qualify.
We’ll guide you through the process so your business earns that badge and stands out from competitors.

Hyper-Targeted Service Areas
Why waste money advertising to people outside your area?
Our team pinpoints your exact service radius and ensures your ads are only shown to customers in your target location.

Pay-Per-Lead Optimization
Not all leads are created equal. We work to ensure you’re only paying for the most qualified leads by:
- Adding filters to exclude unprofitable services or areas
- Reviewing leads to dispute invalid ones (saving you money)
- Monitoring and optimizing bid strategies to get the best ROI

Continuous Monitoring & Reporting
LSAs aren’t a “set-it-and-forget-it” strategy. We continuously monitor your performance to ensure you’re getting the best results. With us, you’ll get:
- Weekly updates on your campaign performance
- Adjustments based on lead quality, seasonality, and trends
- Real-time insights into the results you're generating

What Makes Local Service Ads So Effective?
Local Service Ads are designed with both you and your customers in mind. Here’s why they work so well for home service businesses:
Top of Search Placement
Your business is front-and-center on Google.
Customers searching for services in your area will see your ad first, before any organic listings or regular PPC ads.

Google Guarantee Badge
Customers trust Google, and the Google Guarantee badge gives them confidence that you’re reliable, vetted, and ready to deliver quality service.

Pay Only For Leads
Unlike traditional pay-per-click ads, you’re only charged when a customer reaches out to you.
It’s a low-risk, high-reward model that’s perfect for local service providers.

Simplified For Mobile Searches
Most home service customers search on their phones.
LSAs make it easy for them to find, trust, and call you with just one tap.

Who We Help
We work exclusively with home service businesses, so we understand the challenges and opportunities in your industry. Here are just a few examples of who we’ve helped with LSAs:
Here’s how we’ll make your Local Service Ads a success:

Pest Control Companies
If your business provides a local service, we can help you take full advantage of LSAs to grow your leads, revenue, and reputation.
Our Proven Process For LSA Success
Here’s what you can expect when you work with Mr. & Mrs. Leads:
Free Consultation
We’ll discuss your business goals, current challenges, and how Local Service Ads can help.
Business Profile Optimization
We’ll set up and optimize your Google My Business (GMB) and LSA profiles to maximize visibility and conversions.
Campaign Launch
Once your profile is ready, we’ll launch your campaign and start driving leads immediately.
Ongoing Maintenance
From bid adjustments to lead disputes, we’ll handle every aspect of your LSA campaign to ensure you’re getting the best results.
Transparent Reporting
You’ll receive clear, easy-to-understand reports showing exactly how your LSAs are performing and where every dollar is going.
Why Businesses Love Working With Mr. & Mrs. Leads
Here’s what sets us apart:
Proven Expertise
With over $173M in ad spend managed and 1.37M+ conversions generated, we know what it takes to succeed.
Industry Focus
We work exclusively with home service businesses, so we understand your needs better than anyone.
Data Driven Results
Every decision we make is backed by years of data and proven strategies.
Personalized Support
You’ll have a dedicated team of experts who care about your success as much as you do.
If you’re ready to grow your business, dominate your local market, and attract high-quality leads with Local Service Ads, we’re here to help.